Install Excellence Triggers That Fire Automatically Under Pressure
Using flow state neuroscience and sleep consolidation science, your brain installs automatic performance patterns in just 72 hours — with measurable before-and-after data that you create yourself.
The Problem:
You train your body relentlessly, but your mind sabotages performance when it matters most. You execute flawlessly in practice, then overthink every move in competition. The gap isn't physical - it's mental.
The Solution:
Systematic mental training that installs excellence triggers - automatic responses that fire under pressure without conscious thought. No overthinking. No hesitation. Just execution.
What Makes This Different
❌
Traditional Mental Training
Vague concepts with no measurement
"Trust the process" with no evidence
Generic advice that doesn't fit your sport
Limited to conscious processing (5-9 pieces of information per second)
Performance degrades under pressure
Thinking about technique disrupts execution
✅
The Excellence Trigger System
Specific triggers with measurable results
Your own before/after data proving what works
Sport-adapted protocols for your exact discipline
Unconscious processing (11 million bits per second)
Performance improves under stress
Automatic execution without interference
The Revolutionary 4-Step System
The mechanism most coaches don't know exists - and why it changes everything about how skills become automatic.
Step 1. Enter Flow - Ready State
Advanced breathing and physiological protocols that prepare your nervous system for optimal learning. This Creates the foundation for automatic skill installation
Foundation for unconscious learning
Step 2. Generate Peak Performance State
Engage in specifically designed cognitive games that create sufficient mental load to bypass conscious interference. Your conscious mind focuses on the game while your unconscious mind prepares to learn.
10-minute flow state generation protocol
Step 3. Access Unconscious Processing
Recognize and stabilize the shift to effortless performance where unconscious processing takes over, and automatic responses emerge naturally. This is where real learning happens.
State recognition and stabilization
Step 4. Install Excellence Trigger
Transfer the peak performance quality to your specific athletic skill. The excellence trigger becomes embedded as an automatic pattern that fires under pressure without conscious thought.
Unconscious competency integration
WHY 72 HOURS?
"You don't train for 72 hours straight—you install one excellence trigger within a 72-hour cycle using proven spacing intervals that maximize retention."
~ James Dixon, Neurostate Health Inc.
Science-Backed Timeframe
Days 1-2:
Your brain builds new neural pathways through focused practice and unconscious processing between sessions.
Day 3:
These pathways solidify into automatic responses that you can measure and document. The trigger now fires without conscious thought.
Neuro Consolidation Window
Research shows that new motor patterns and cognitive enhancements require 48-72 hours to consolidate in long-term memory.
This is the optimal timeframe to demonstrate lasting performance improvements.
Competition Ready
Most elite athletes compete weekly or bi-weekly, making 72 hours the perfect window to install excellence triggers before the next competitive event.
72 Hours From Now, You Will Have Measurable Proof.
One trigger. One skill. Installed into your nervous system — not just learned. This is where elite performance begins.
This is your entry point
Not a course. Not motivation. A neurological installation, one excellence trigger — driven to automatic in 72 hours, with measurable before-and-after proof that it worked in you.
[$147. One time. Your proof starts now.]
| "The system works in 72 hours. What you do with that proof is up to you."
For those who've completed the 72-Hour System:
Once you have proof that the system works in your brain, a deeper architecture opens. The Mastery Library is where you build an entire portfolio of excellence triggers — 30 dimensions, continuous development cycles, and advanced analytics.
Most clients discover they want this on day four.
This is not your first step. It's what becomes possible after your first proof.
FAQ section
Frequently asked questions
You've got questions. We've got answers.
What exactly is an "excellence trigger"?
An excellent trigger is a precisely specified performance cue that fires automatically under pressure. Instead of thinking "I need to do X," the trigger fires without thought when specific conditions are met. It's the difference between remembering to execute and executing automatically.
How is this different from traditional mental training?
Traditional mental training focuses on conscious strategies - visualization, positive self-talk, and pre-performance routines. All of these require you to REMEMBER to use them under pressure.
Excellence triggers become AUTOMATIC. You don't remember to use them - they fire without conscious thought, freeing your mind for strategy and adaptation.
How long until I see results?
The 72-Hour Excellence System is designed to show measurable improvement within 72 hours for a single trigger. Most athletes notice the difference in their next competition.
WORK WITH JIM
Looking to Go Further?
A small number of athletes and high performers work directly with Jim Dixon on an ongoing basis - building a complete, sport-specific performance architecture across every high-stakes domain in their competitive life.